In order to provide a clearer understanding of ad performance, four new metrics have been introduced under ‘Competitive metrics’, to allow advertisers to fully understand where their ads are appearing.
The world of digital marketing is a fast-moving one, the world of insurance marketing is equally fast-moving.
Digital Clarity, a performance-led digital agency specialising in search marketing, are proud winners of the prestigious Gold award at yesterday’s coveted Digital Impact Awards.
We are thrilled to announce that we have made the shortlist for 'Best Use of Data' at the UK Search Awards for our work with The Clean Space.
A term that may fill some of us with excitement for the upcoming bargains or dread for the busy high streets, frantic shoppers and the sharp reminder that Christmas is coming.
Online marketing is often seen as a panacea to traditional models, however in real estate there are even more factors in play.
A data feed is the fundamental start to creating a Google Shopping campaign. In recent months Google has introduced Supplemental Feeds, which can be connected to existing Primary Feeds.
Are you running display ads as part of your digital marketing mix? Well, you might be interested to know that Google are “simplifying” the way that you can exclude mobile apps within your display campaigns.