4 Ways Business can use Instagram to Increase Sales

About five years ago, I was sitting with the CEO of a large pan-European company who took it upon himself to offer me some fatherly advice. He basically requested that I not ‘waste’ my time marketing his brand on Facebook and Instagram.

New Mobile Behaviours Create a New Consumer Journey

I defy anyone in the cold, dark month of January to not think for one moment how nice it would be basking on a beach somewhere. In the past few years, conversion rates have grown by 88% on mobile travel sites.

The Voice Search Revolution

How will voice search affect PPC and SEO? In 2018 there has become a huge growing tendency for users to rely on vocal commands and personal digital assistants to handle their search questions and reminders.