10 Tips to Make Your Reporting Days Easier

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10 tips to make your reporting days easier

Presented at MeasureFest 2017

Taking a look at approaches, tools and tips to help run reports and analyse data.
This deck takes a look at lateral thinking, comparing data using Google Trends, and also shows some quick tips for delving into Google AdWords and Google Analytics Data. Finally a quick look at Data studio and the trusty excel spreadsheet.

Links to useful tools:

AdWords Reporting

Google Analytics

Google Trends

Google Data Studio

Example Report

Rachel Mepham
With over 10 years’ experience in Digital Marketing, Rachel heads up the team at Digital Clarity. With a history in Paid Search (PPC) since before Google AdWords existed, Rachel is regarded by both clients and peers as one of the most experienced and prolific women in the digital space in the UK. Her approach and application to digital strategy planning has been used by some of the biggest brands as well the leading advertising and marketing agencies.
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