Reggie James

Having built and sold various technology businesses over the years, Reggie heads the consultancy and commercial side of the business.

Approachable and pragmatic, Reggie previously ran the first dot-com to list on the Singapore Stock Exchange as well as developing business strategies for brands whilst at AltaVista and Yahoo! before launching Digital Clarity. As a passive investor, he is also involved in the US public OTC markets.

Applying the Pareto Principle to Your Digital Marketing

The Pareto Principle, referred to as the 80/20 rule, is often underestimated by companies when they embark on their marketing or new business acquisition.  Here, we look at what it is, how it is applied and how you can improve your marketing using the principle.

Digital Marketing for Blockchain & Cryptocurrency Companies

The Cryptocurrency (Crypto) and Blockchain environments are different to traditional markets.

3 Quick Tips to Boost Your LinkedIn Profile

Let’s face it, you will have seen countless hints and tips about enhancing your profile on Linkedin.

What are NFTs (Non-Fungible Tokens) And Why Are They Important?

You may have read or seen numerous reports recently about something called an NFT.

Investing Or Cutting Costs. What Are You doing?

Why do some companies succeed while others go round in circles?

Digital Services Tax And What It Means For Advertisers

The new Digital Services Tax is here. What does it mean for advertisers and agencies?

Why Strategy Planning Is Key For Your Digital Marketing Now

An in-depth online marketing strategy is key to your success. Here are 3 tips to help you devise a strategy for your marketing.

How To Get To The Top Of Google

This 5 point guide will help you look at a number of practical applications you can do now to improve your ranking on Google. 

Content Marketing For B2B Business Brands

During these challenging times, what can business to business (B2B) brands do to make the most of an environment where it feels no one is buying? Once this is clear, doing nothing is not an option. 

Building Resilience Now to Win in the Future

3 things you can do now that will pay dividends in the future. We must constantly plan to build resilience. How do we achieve this? Where do we start?

Do You Need a Digital Marketing Review?

A digital marketing review is part of any marketing ‘best practice’ however it is often misunderstood.

BERT – A Major Google Algorithm Update – But Don’t Panic

This short post looks at - what it is, why has it been released and what impact it may have. This release (BERT) has caused some excitement as its Google’s largest update for 5 years.