Your brand is important. In an always-on, digital world, it is most likely the first thing your customers, investors, and colleagues will interact with. Many businesses look at brand in…
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How many times has this conversation been had? A - 'We want more leads' B - 'Do you want more leads or just better quality leads?' A - 'Mmm?...Both' B…
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It can be difficult for businesses to remain consistent online. Inconsistency of messaging, inconsistency of regular action, inconsistency of tone, imagery, naming conventions, reporting, process, the list goes on. 3…
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When we talk about inaction in business, this can occur at a number of levels. Lack of direction from senior business members. Lack of action on day to day tasks.…
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Misaligned Direction Lack of company direction, or multiple misaligned directions being fed down from the top of an organisation can cause complete disaster and confusion. If not addressed this can…
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Do you have a 'why' or is the definition of your organisation simply woolly? Establishing the why behind your business idea is important because it helps to define the purpose…
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Unfortunately, many companies set unclear, unrealistic, and unattainable goals. Maybe because their expectations are too high, or they are unaware of the resources they have to invest in order to…
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So, you're spending money on marketing, advertising, and creating well-received content. You may be doing other outreach that is beginning to resonate with your audience. Great news, you're getting traffic…
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This is a guide to help you write a successful blog. This guide will give you a framework to write successful blogs and achieve your desired results. Blogs are great,…
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Hands up who really knows what the Metaverse is and more importantly what it means for your organisation.
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