Social

3 Tips For SME’s To Up Their Social Media Game

Firstly, what is an SME or Small to Medium Enterprise? According to Government sources, these are companies who employ up to 250 people. It constitutes 99% of UK businesses.

Using Social Media to Connect With HNWIs

Personal relationship with High Net Worth Individuals (HNWIs) remain key in Wealth Management, though hearts and minds are being won online.

Snapchat Unveils New Advertising Updates

At the beginning of the year I wrote a blog about the potential that Snapchat and their then ad platform had and how brands would be able to utilise this as part of their marketing strategy, I thought it would be a long time before it would be worth revisiting; I was wrong.

Olympic Games Digital Engagement Rises

The London 2012 Olympic games set the bar high both on and off the track. The games’ LOCOG (London Organising Committee of the Olympic and Paralympic Games) website achieved 432m views from 109m unique users in 201 different countries.

Wimbledon’s Digital Innovation Continues

Last year we wrote about how Wimbledon had reached new levels of digital innovation, using a well structured social media strategy which was far more engaging with fans, including clever use of emoji’s. There were even Periscope hosted guided tours from Roger Federer and content shared during the tournament and Twitter votes comparing #TheHill with #TheWorld.

3 Tips to Implement Now for LinkedIn Growth

With all the talk in the press and social media on the number one business tool, LinkedIn, being taken over by the number one business software provider Microsoft, there is countless speculation about what the new LinkedIn could look like.

Euro 2016 – Who will be the Digital Winners and Losers?

In a similar trend to the Rugby World Cup which I wrote about in September last year, some of the beneficiaries of Euro 2016 are not directly associated with the tournament. Research by RadiumOne found that 6 of the top 10 brands that people associated with the event in fact had no connection shown below in grey.

The Rise of Influencer Marketing

Despite PPC and SEO maintaining their positions atop the digital marketing food chain, brands are looking at other brands, and people are looking at other people in order to facilitate their advertising and marketing goals. This is where Influencer Marketing is becoming a more prominent advertising tool, but just what is it, and how effective can it be?

Does Music Drive Social Interaction?

Last night I attended Stripped Back, Fame Music’s fast growing, music talent competition platform which reached its final last week in the UK. With a top judging panel of Huw Stephens, Nina Nesbitt and winning producer Eric Appapoulay, the talent had to be at the top of their game to impress. In short, they blew us away!

Social Media Marketing: Paid vs Organic

The debate continues to rage about what is the best method of marketing your business digitally; it is a never ending back and forth between PPC and SEO. As this argument continues, there is a parallel taking place in the world of social media; paid ads or organic marketing?

How to optimise Pinterest to boost your SEO

Pinterest, within the group of visual social media platforms, has been around for a number of years. Whether it’s to find some hair inspiration for your wedding or maybe an infographic for work, Pinterest will have it. This huge database of imagery and articles being shared and pinned around the web is like a digital pin board of ideas and creativity - but in the palm of your hand. Hello millennial consumer.

Twitter to Stream 10 NFL Games

Twitter have beaten Amazon, Facebook, Yahoo and Verizon to the rights to stream 10 of the 16 Thursday Night Football NFL matches for approximately $10 million, reportedly not the highest bidder, with the NFL opting for international reach over larger financial investment (Bloomberg).
The man who does not value himself, cannot value anything or anyone #tuesday #tu
The man who does not value himself, cannot value anything or anyone #tuesday #tuesdaymotivation #motivationalquotes #motivation #seizetheday #carpediem

Posted 1 week ago.

The man who does not value himself, cannot value anything or anyone #tuesday #tuesdaymotivation #motivationalquotes #motivation #seizetheday #carpediem

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Such tragic news coming from Paris 😞💔#notredame #paris #notredamecathedral
Such tragic news coming from Paris 😞💔#notredame #paris #notredamecathedral

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Such tragic news coming from Paris 😞💔#notredame #paris #notredamecathedral

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Stage set. Let’s go. Have a great day team @digitalclarity #brightonseo #brigh
Stage set. Let’s go. Have a great day team @digitalclarity #brightonseo #brighton #digitalclarity #seo

Posted 1 week ago.

Stage set. Let’s go. Have a great day team @digitalclarity #brightonseo #brighton #digitalclarity #seo

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We have been adding value for our customers for years. Our experience is your ad
We have been adding value for our customers for years. Our experience is your advantage. Learn more #digitalclarity #digitalmarketing #ppc #seo #socialmediamarketing #analytics

Posted 1 week ago.

We have been adding value for our customers for years. Our experience is your advantage. Learn more #digitalclarity #digitalmarketing #ppc #seo #socialmediamarketing #analytics

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Good morning Brighton. 1 day to go! #brightonseo #brighton #seo #seoagency  #bri
Good morning Brighton. 1 day to go! #brightonseo #brighton #seo #seoagency  #brightonbeach #brightonpier #digitalmarketing #digitalagency

Posted 1 week ago.

Good morning Brighton. 1 day to go! #brightonseo #brighton #seo #seoagency #brightonbeach #brightonpier #digitalmarketing #digitalagency

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BrightonSEO has become one of the most popular and respected natural search conf
BrightonSEO has become one of the most popular and respected natural search conferences in the UK @digitalclarity will be there so shout out if you’re going #seo #brightonseo #digitalclarity #search #searchmarketing #seoagency

Posted 2 weeks ago.

BrightonSEO has become one of the most popular and respected natural search conferences in the UK @digitalclarity will be there so shout out if you’re going #seo #brightonseo #digitalclarity #search #searchmarketing #seoagency

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Creating opportunity is challenging. If opportunities don't happen - you create
Creating opportunity is challenging. If opportunities don't happen - you create them. That takes risk. The upside is reward. Learn more about growing your brand digitally and managing risk through strategy, planning and analytics #digitalclarity #strategy #analytics #riskmanagement #digitalmarketing

Posted 3 weeks ago.

Creating opportunity is challenging. If opportunities don't happen - you create them. That takes risk. The upside is reward. Learn more about growing your brand digitally and managing risk through strategy, planning and analytics #digitalclarity #strategy #analytics #riskmanagement #digitalmarketing

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Google Ads are a massive driver of customer acquisition. Sadly many brands have
Google Ads are a massive driver of customer acquisition. Sadly many brands have not embraced new features and strategies. Learn more at #digitalclarity #googleads #ppc#seo #searchmarketing #googlepartners

Posted 3 weeks ago.

Google Ads are a massive driver of customer acquisition. Sadly many brands have not embraced new features and strategies. Learn more at #digitalclarity #googleads #ppc#seo #searchmarketing #googlepartners

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