Digital Clarity Guide to Using Twitter Ads Effectively

Twitter, Facebook, Google Ads, Bing, Instagram and Snapchat are all huge digital marketing platforms which are vastly different from one another. Is Twitter advertising in the big internet leagues with Facebook advertising and Google ads?

How to Fill Your Funnel With LinkedIn

This post explores the different ways that LinkedIn can be harnessed by B2B marketers to produce highly qualified leads.

How Search & Social Media are Driving Car Sales

How to give your automotive digital strategy some extra throttle using search and social media

Does Your Brand Need a Social Refresh?

In this day and age, it’s very rare to come across a brand that isn’t on social media. Whether it’s unintentional or not, it’s uncommon that a brand doesn’t have some form of social presence.

Four Major Changes in Social Media This Year

Just over three months into 2019 and already, we have seen significant changes across social media platforms.

4 Ways Business can use Instagram to Increase Sales

About five years ago, I was sitting with the CEO of a large pan-European company who took it upon himself to offer me some fatherly advice. He basically requested that I not ‘waste’ my time marketing his brand on Facebook and Instagram.

How Social Media Dominated Paris Fashion Week

The monumental power of social media today cannot be ignored, particularly when it comes to the fashion industry.

Everything you need to know about Influencer Marketing in B2C

An influencer is defined as a person with the ability to influence potential buyers of a product or service by promoting or recommending the items on social media. How can they be leveraged to exceed sales estimations?

Online Shopping vs Offline Shopping

It’s no secret that high street brands are losing momentum, often from failing to keep up with the digital age… is it possible to gain the momentum back for offline shopping or does the future only have space for digital?

How to Connect With the Mobile Consumer

2018 has to be the proof that there is no going back! Mobile now exceeds desktop searches, website visits are dominated by mobile traffic, add to that voice search, mobile video consumption and personal assistants, and it is clear to see that the year of mobile is definitely upon us.

How Much Time Should I Spend on Social Media for my Business?

Social media is a hugely important aspect of digital marketing. FACT. Yet 24% of small business' still aren't investing time and money in to it.... Here are 6 reasons why you should devote time in to social media marketing.

Social Media Lends a Hand to Fashion

We, as social media users forget that before Twitter/ Instagram/Facebook etc, were invented, certain topics were not as widely discussed as they are now… How can we find trends?