Social

How to Create Brand Narrative With Ad Sequencing

Discover how you could be using ad sequencing in your digital marketing campaigns to improve ad recall and product interest.

5 Things You Should Be A/B Testing In Your Social Media Campaigns

A/B testing enables continual improvement and growth. Find out the 5 things you should split test in your social media campaigns.

How Do I Reach My Target Audience with Social Media Advertising?

In our latest FAQ session, Paid Media Specialist Alice covers how to reach your target audience with social media advertising.

My Top 10 Business Podcasts

In the last few weeks, I don’t think I’ve spoken to anyone who hasn’t had to deviate somewhat from their usual routine. Since lockdown began we’ve seen shifts in our day-to-day habits, from no longer going to the gym or out for a meal with friends and a drink with colleagues after work on a Friday is a distant memory.

Learn, Adapt and Improve

These are uncertain times for everyone, but, the companies willing to use this time as a valuable learning opportunity and adapt their way of working will be the ones that survive and thrive.

Twitter Promote Mode: Everything You Need to Know

Twitter Promote Mode is the hassle-free ads subscription service, but is it worth it? Find out what happened when we tested Twitter Promote Mode for a month.

Why You Should be Using TikTok in Your Content Marketing Strategy

If you want to target an active audience who are eager to engage, TikTok should be an essential part of your content marketing strategy.

Instagram Tests Direct Messages on Desktop

As of yesterday, a “small percentage” of Instagram users worldwide will have the ability to access their DM’s from the Instagram desktop website.

Tips & Tricks for Enterprise Social Selling

If there is one thing that every sales team should be implementing in 2020 it’s this… social selling.

Digital Clarity Guide to Using Twitter Ads Effectively

Twitter, Facebook, Google Ads, Bing, Instagram and Snapchat are all huge digital marketing platforms which are vastly different from one another. Is Twitter advertising in the big internet leagues with Facebook advertising and Google ads?

How to Fill Your Funnel With LinkedIn

This post explores the different ways that LinkedIn can be harnessed by B2B marketers to produce highly qualified leads.

How Search & Social Media are Driving Car Sales

How to give your automotive digital strategy some extra throttle using search and social media