SEO

3 Takeaways from the Digital Travel Marketing Conference

How can travel companies make the most of digital marketing to personalise and engage customers.
Digital Clarity Google Trips

A Marketers Guide to Google Trips

With millennials now carving the trends path and dictating what's hot and what's not, it’s no wonder Google are making it easier for them to travel the world and feed into their wanderlust.
Google Project Owl

What PR and SEO Professionals Can Learn From Google’s Project Owl

Following my recent post on Google’s attempts to help publishers and media owners deal with the rise in offensive comments on posts, the company is back with another tool to help combat a topic that became prevalent last year, fake news.
Digital Property Promotion

The Importance of Digital Property Promotion

For a long time the use of online portals such as Rightmove, Zoopla or On The Market have been at the forefront of the property search process.
Digital Travel Trends

Digital Domination of the Travel Industry

76% of U.K.’s travel bookings took place online, followed by the phone (21%) and in person (19%). This post takes a look at the digital travel trends that all travel companies and associated providers should be aware of.
Digital Marketing Trends 2017

Planning for Digital Marketing Trends in 2017

As we approach the end of the 2016 it is time to look at the digital marketing trends in 2017 that companies need to be aware of. Below is a checklist of these trends and recommendations to maximise your success.
not-for-profit-seo

Part 4: Successful SEO Strategy for Nonprofits

SEO, known as search engine optimisation, free search, Google listings, and so on, whatever you call it, SEO best practices should always be applied. Google have over 200 ranking signals
Winter Travel Trends

Online Travel Searches Rocket Following Clock Change

Searches for international flights rocketed by 22% overnight when the clocks went back in 2015, explained by people seeking to escape their winter woes. In 2015 New York produced the largest spike in searches, (+43%), followed by Milan, Amsterdam, Barcelona and Las Vegas. It is not just jet-setting that spiked, there were similar increases in visits to Last Minute’s spa page (Lastminute.com).
SEO and PR

SEO & PR: The Perfect Match?

Estimated Reading Time [est_time] Over the years, there has been a blurring of lines between what is construed as online PR and SEO.
Home Improvement market goes digital

Digital Marketing for Home Improvement Suppliers

To move or improve is a big question on the mind of many consumers. It is also a question posed to the home improvement market and how retailers can reach their target audience.
Penguin 4.0 Update

NEWSFLASH: Penguin 4.0 is here

On Friday, Google officially confirmed the rollout of their real-time update to the Penguin algorithm on the Webmaster Central blog. Previously, if you were hit with a penalty via the Penguin algorithm, you would wait until the next iteration of the algorithm to see an impact. Now the algorithm is in real-time, and is just one of over 200 unique signals that Google uses to help users find the most relevant content to their search.
7 Search Myths You Won't Believe

7 Search Myths You Won’t Believe

With so much speculation out there and a whole world of smoke and mirrors, it is important to determine the facts from the myths. Getting the facts right could help you enhance your PPC and SEO strategies.

One of our team members is very much looking forward to attending an evening @harfordmanor organised and hosted by @savills and in conjunction with horological masters @mjjwatches #windsor #berkshire

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Hot on the heels of the @iabuk report on video growth - we’re delighted to be well and truly certified by @google #video #advertising #googlepartners #digitalclarity

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Search still the daddy though online video spend overtakes banner ads for the first time. See latest @iabuk / @pwc_uk digital #adspend report #digital #advertising #video #UK #ppc #adwords

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#Repost @s0phieburrows ・・・ Thanks @bingads for the bubbly! #bingbeat #thirstythursday #winning #digitalclarity #prosecco 🥂

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Happy 80th Birthday Sir Bobby Charlton - a gentleman and true football legend 🙌 #bobbycharlton #legend #greatness

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Waiting for sunflowers. An experiment in the @digitalclarity lab. Who will have the tallest sunflower? Thanks to #pure360 for the pots. #emailmarketing #seo #digitalclarity

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What a way to celebrate your 20th birthday @maxverstappen1 wins the Malaysian Grand Prix #f1 #lewishamilton #danielricciardo picture via @f1

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Great talk by Tim McLoughlin Head of Social Media at Hotels.com on engaging #socialmedia #socialmediamarketing #travel #travel_conf

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