There are four different Match Types and three different Negative Match Types. It is absolutely vital that these are not confused and used effectively. If used incorrectly you could end up spending all your budget in the wrong areas. This is guide takes you through everything you need to know about match types
Finally, we are coming up to summer, which means that travel digital marketing and advertisements needs to be in full force, and going strong, do you know how make this happen? We do!
Are we procrastinating our plans because we know we can get away with it? There has been a huge change in consumer search habits.
How will voice search affect PPC and SEO? In 2018 there has become a huge growing tendency for users to rely on vocal commands and personal digital assistants to handle their search questions and reminders.