Rachel Mepham

With over 10 years’ experience in Digital Marketing, Rachel heads up the team at Digital Clarity. With a history in Paid Search (PPC) since before Google AdWords existed, Rachel is regarded by both clients and peers as one of the most experienced and prolific women in the digital space in the UK. Her approach and application to digital strategy planning has been used by some of the biggest brands as well the leading advertising and marketing agencies.

Google Data Studio – Dashboard reporting with a kick

Data studio takes online data reporting dashboards to the next level. Although currently in beta, this platform allows interactive reporting which is easy to set up, share and read.

5 Questions to Ask When Planning a Website Redesign

Why are you redesigning the site? All too many times people rush into building a new website without addressing some of the fundamental questions.

The Art of Keyword Bidding

Advertisers and agencies all know it’s important, but often the simplest concept of a keyword bid and the actual CPC can be overlooked by auto optimising or accelerated bidding.

Is AI stealing our digital marketing jobs?

It is hard for us to comprehend a world without our smartphones. Imagine back to a time when meeting with friends was arranged over a phone call, with a specific time to meet and agreed venue. If your mates didn't turn up, you waited and waited till you could wait no more.

More B2B Leads From One Click

It is often said that using PPC for business to business (B2B) lead generation does not work.

7 Search Myths You Won’t Believe

With so much speculation out there and a whole world of smoke and mirrors, it is important to determine the facts from the myths. Getting the facts right could help you enhance your PPC and SEO strategies.

Will Amazon Drones Increase E-Commerce Purchases?

Over the years digital evolution and disruptive innovation have lead the way to increasing online, in-app and mobile purchases. Pokémon Go is the latest to change how we interact with brands, apps and Artificial Intelligence.

Does Music Drive Social Interaction?

Last night I attended Stripped Back, Fame Music’s fast growing, music talent competition platform which reached its final last week in the UK. With a top judging panel of Huw Stephens, Nina Nesbitt and winning producer Eric Appapoulay, the talent had to be at the top of their game to impress. In short, they blew us away!

The Digital Evolution of Charities – Just 30 hours of walking

The Isle of Wight Challenge is 106 km round the coast of the Isle of Wight. Walk it, jog it or run it, each offers a long hard slog over mixed terrain, coastal paths, hills and cliffs.

Google AdWords New Look – What to look out for

Everyone is talking about it and it has been confirmed from the horse’s mouth – Paul Feng, AdWords product management director, confirmed Google AdWords is having an interface overhaul.

My Digital Consumer Cycle – ZMOT in preparation for the Isle of Wight Challenge 2016

Last year I attempted the London2Brighton 100k walk, run, jog challenge. I made it to 80k and got rescued from the woods with severe blisters, at 4am in the morning after 19 hours of walking.

The Impact of Google AdWords removing side listings

Important news confirmed by Google – they have removed the right side ads on their search engine result pages.
The man who does not value himself, cannot value anything or anyone #tuesday #tu
The man who does not value himself, cannot value anything or anyone #tuesday #tuesdaymotivation #motivationalquotes #motivation #seizetheday #carpediem

Posted 1 week ago.

The man who does not value himself, cannot value anything or anyone #tuesday #tuesdaymotivation #motivationalquotes #motivation #seizetheday #carpediem

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Such tragic news coming from Paris 😞💔#notredame #paris #notredamecathedral
Such tragic news coming from Paris 😞💔#notredame #paris #notredamecathedral

Posted 1 week ago.

Such tragic news coming from Paris 😞💔#notredame #paris #notredamecathedral

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Stage set. Let’s go. Have a great day team @digitalclarity #brightonseo #brigh
Stage set. Let’s go. Have a great day team @digitalclarity #brightonseo #brighton #digitalclarity #seo

Posted 1 week ago.

Stage set. Let’s go. Have a great day team @digitalclarity #brightonseo #brighton #digitalclarity #seo

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We have been adding value for our customers for years. Our experience is your ad
We have been adding value for our customers for years. Our experience is your advantage. Learn more #digitalclarity #digitalmarketing #ppc #seo #socialmediamarketing #analytics

Posted 1 week ago.

We have been adding value for our customers for years. Our experience is your advantage. Learn more #digitalclarity #digitalmarketing #ppc #seo #socialmediamarketing #analytics

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Good morning Brighton. 1 day to go! #brightonseo #brighton #seo #seoagency  #bri
Good morning Brighton. 1 day to go! #brightonseo #brighton #seo #seoagency  #brightonbeach #brightonpier #digitalmarketing #digitalagency

Posted 1 week ago.

Good morning Brighton. 1 day to go! #brightonseo #brighton #seo #seoagency #brightonbeach #brightonpier #digitalmarketing #digitalagency

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BrightonSEO has become one of the most popular and respected natural search conf
BrightonSEO has become one of the most popular and respected natural search conferences in the UK @digitalclarity will be there so shout out if you’re going #seo #brightonseo #digitalclarity #search #searchmarketing #seoagency

Posted 2 weeks ago.

BrightonSEO has become one of the most popular and respected natural search conferences in the UK @digitalclarity will be there so shout out if you’re going #seo #brightonseo #digitalclarity #search #searchmarketing #seoagency

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Creating opportunity is challenging. If opportunities don't happen - you create
Creating opportunity is challenging. If opportunities don't happen - you create them. That takes risk. The upside is reward. Learn more about growing your brand digitally and managing risk through strategy, planning and analytics #digitalclarity #strategy #analytics #riskmanagement #digitalmarketing

Posted 3 weeks ago.

Creating opportunity is challenging. If opportunities don't happen - you create them. That takes risk. The upside is reward. Learn more about growing your brand digitally and managing risk through strategy, planning and analytics #digitalclarity #strategy #analytics #riskmanagement #digitalmarketing

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Google Ads are a massive driver of customer acquisition. Sadly many brands have
Google Ads are a massive driver of customer acquisition. Sadly many brands have not embraced new features and strategies. Learn more at #digitalclarity #googleads #ppc#seo #searchmarketing #googlepartners

Posted 3 weeks ago.

Google Ads are a massive driver of customer acquisition. Sadly many brands have not embraced new features and strategies. Learn more at #digitalclarity #googleads #ppc#seo #searchmarketing #googlepartners

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