Rachel Mepham

With over 10 years’ experience in Digital Marketing, Rachel heads up the team at Digital Clarity. With a history in Paid Search (PPC) since before Google AdWords existed, Rachel is regarded by both clients and peers as one of the most experienced and prolific women in the digital space in the UK. Her approach and application to digital strategy planning has been used by some of the biggest brands as well the leading advertising and marketing agencies.

5 Questions to Ask When Planning a Website Redesign

Why are you redesigning the site? All too many times people rush into building a new website without addressing some of the fundamental questions.

The Art of Keyword Bidding

Advertisers and agencies all know it’s important, but often the simplest concept of a keyword bid and the actual CPC can be overlooked by auto optimising or accelerated bidding.

Is AI stealing our digital marketing jobs?

It is hard for us to comprehend a world without our smartphones. Imagine back to a time when meeting with friends was arranged over a phone call, with a specific time to meet and agreed venue. If your mates didn't turn up, you waited and waited till you could wait no more.

More B2B Leads From One Click

It is often said that using PPC for business to business (B2B) lead generation does not work.

7 Search Myths You Won’t Believe

With so much speculation out there and a whole world of smoke and mirrors, it is important to determine the facts from the myths. Getting the facts right could help you enhance your PPC and SEO strategies.

Will Amazon Drones Increase E-Commerce Purchases?

Over the years digital evolution and disruptive innovation have lead the way to increasing online, in-app and mobile purchases. Pokémon Go is the latest to change how we interact with brands, apps and Artificial Intelligence.

Does Music Drive Social Interaction?

Last night I attended Stripped Back, Fame Music’s fast growing, music talent competition platform which reached its final last week in the UK. With a top judging panel of Huw Stephens, Nina Nesbitt and winning producer Eric Appapoulay, the talent had to be at the top of their game to impress. In short, they blew us away!

The Digital Evolution of Charities – Just 30 hours of walking

The Isle of Wight Challenge is 106 km round the coast of the Isle of Wight. Walk it, jog it or run it, each offers a long hard slog over mixed terrain, coastal paths, hills and cliffs.

Google AdWords New Look – What to look out for

Everyone is talking about it and it has been confirmed from the horse’s mouth – Paul Feng, AdWords product management director, confirmed Google AdWords is having an interface overhaul.

My Digital Consumer Cycle – ZMOT in preparation for the Isle of Wight Challenge 2016

Last year I attempted the London2Brighton 100k walk, run, jog challenge. I made it to 80k and got rescued from the woods with severe blisters, at 4am in the morning after 19 hours of walking.

The Impact of Google AdWords removing side listings

Important news confirmed by Google – they have removed the right side ads on their search engine result pages.

SEO vs PPC 2016…. Which Wins?

The age old question that continues to be asked, and recent changes in Google’s algorithm have shown, one that is becoming of increasing importance.
What are your plans for 2019? As an award winning business we specialise in help
What are your plans for 2019? As an award winning business we specialise in helping your brand engage with your customers - wherever they are. Learn more @digitalclarity #googlepartners #digitalagency #socialagency #ppc #seo #analytics #winners #instagrammarketing #facebook

Posted 1 day ago.

What are your plans for 2019? As an award winning business we specialise in helping your brand engage with your customers - wherever they are. Learn more @digitalclarity #googlepartners #digitalagency #socialagency #ppc #seo #analytics #winners #instagrammarketing #facebook

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Post meeting catch up with Mel #nottinghill
Post meeting catch up with Mel #nottinghill

Posted 1 day ago.

Post meeting catch up with Mel #nottinghill

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What do people see when they search for your brand? Learn more about the power o
What do people see when they search for your brand? Learn more about the power of content and seo @digitalclarity #seo #content

Posted 5 days ago.

What do people see when they search for your brand? Learn more about the power of content and seo @digitalclarity #seo #content

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If you want to smash 2019 online, talk to the experts who can help. Contact @dig
If you want to smash 2019 online, talk to the experts who can help. Contact @digitalclarity and watch your brand fly! #digitalmarketing #ppc #seo #socialmedia #analytics

Posted 1 week ago.

If you want to smash 2019 online, talk to the experts who can help. Contact @digitalclarity and watch your brand fly! #digitalmarketing #ppc #seo #socialmedia #analytics

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Tonight is all about winners. Anyone who has come this far has already won. Big
Tonight is all about winners. Anyone who has come this far has already won. Big shout out to @s0phieburrows @rachelmepham and the whole team @digitalclarity #winners #uksearchawards #searchawards #dontpanic #dontpanicevents #london

Posted 2 weeks ago.

Tonight is all about winners. Anyone who has come this far has already won. Big shout out to @s0phieburrows @rachelmepham and the whole team @digitalclarity #winners #uksearchawards #searchawards #dontpanic #dontpanicevents #london

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Tonight’s the night! We are absolutely delighted to be shortlisted amongst our
Tonight’s the night! We are absolutely delighted to be shortlisted amongst our peers in the category for ‘Best Use of Data’. Good luck to all! 🤞🏼🏆

Posted 2 weeks ago.

Tonight’s the night! We are absolutely delighted to be shortlisted amongst our peers in the category for ‘Best Use of Data’. Good luck to all! 🤞🏼🏆

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Congratulations @lewishamilton on winning the Abu Dhabi Grand Prix to end the se
Congratulations @lewishamilton on winning the Abu Dhabi Grand Prix to end the season in which he clinched his fifth (5th) world championship 🏆🏆🏆🏆🏆 #f1 #granprix #abudhabi #abudhabigp #mercedes #mercedesamg #🇬🇧

Posted 2 weeks ago.

Congratulations @lewishamilton on winning the Abu Dhabi Grand Prix to end the season in which he clinched his fifth (5th) world championship 🏆🏆🏆🏆🏆 #f1 #granprix #abudhabi #abudhabigp #mercedes #mercedesamg #🇬🇧

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Post client meeting mulled wine and mince pie to get into the festive spirit
Post client meeting mulled wine and mince pie to get into the festive spirit 🍷🎄

Posted 3 weeks ago.

Post client meeting mulled wine and mince pie to get into the festive spirit 🍷🎄

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