Rachel Mepham

With over 10 years’ experience in Digital Marketing, Rachel heads up the team at Digital Clarity. With a history in Paid Search (PPC) since before Google AdWords existed, Rachel is regarded by both clients and peers as one of the most experienced and prolific women in the digital space in the UK. Her approach and application to digital strategy planning has been used by some of the biggest brands as well the leading advertising and marketing agencies.

Why You Are Failing to Reach Your Target Customers Online

Targeting the right customers at the right time requires a combination of the right knowledge and expertise, along with a detailed knowledge of understanding analytics and data.

Why your PPC advertising is NOT working

Pay Per Click advertising on Google Ads alone can't always grow your business. The market has changed and it’s tougher than ever out there. There are more choices than ever, more messaging than ever and more reviews than ever.

How to Write a Digital Marketing Brief

This is dedicated to all clients and prospects old and new, as well as agencies trying to make some headway with a woolly brief.

Turning B2B Advertising into Actual ROI

Having worked on a vast number of B2B projects in my time, one of the biggest challenges is reporting on sales, revenue and ROI.

What Brexit Might Mean for Search Marketers

The Prime Minister has an agreement with the European Union but still needs Parliament to support the agreement otherwise who knows what might happen. But what impact is Brexit having on search marketing?

How to Connect With the Mobile Consumer

2018 has to be the proof that there is no going back! Mobile now exceeds desktop searches, website visits are dominated by mobile traffic, add to that voice search, mobile video consumption and personal assistants, and it is clear to see that the year of mobile is definitely upon us.

How Much Does SEO Cost?

SEO or organic search is often known as free. The fact that you don't pay for the clicks has led to this perception and yes on the face of it that could suggest it is free or at least a much cheaper channel compared to pay per click (PPC)... But is it actually free?

How Much Should I Spend on PPC?

As a long serving agency in this space we have worked with large and small organisations across many industries, we are often asked the same questions.The number one question we get asked: How much should I spend on pay per click?

How To Maintain a Healthy Agency / Client Relationship

There are many reasons agencies and clients part ways. Fundamentally, it boils down to what we can control and what we cant.

10 Tips to Make Your Reporting Days Easier

Presented at MeasureFest November 2017 - 10 top tips to making your reporting day easier

Top B2B Search Marketing Mistakes & How to Avoid Them

Having worked on many business to business search strategies in both SEO & PPC, I have encountered a lot of ups and downs when it comes to wasted budgets on accounts.

UK Staycations Rise by 23.8% in 2017*

More people than ever are looking at Staycations as their holiday option in 2017 throughout the UK.
A Happy and Prosperous New Year to all our clients, friends and partners 🙏
A Happy and Prosperous New Year to all our clients, friends and partners 🙏🏻 for a great year #hny #hny2020 .
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#2020 #2020vision #2020goals #ppc #seo #socialmediamarketing #socialmediaagency #analytics #content #contentmarketingstrategy #guildford #contentagency #google #facebookads #googleads #instagramads #digitalmarketingconsultant #digitalagency #digitalmarketingagency

Posted 2 weeks ago.

A Happy and Prosperous New Year to all our clients, friends and partners 🙏🏻 for a great year #hny #hny2020 . . . . #2020 #2020vision #2020goals #ppc #seo #socialmediamarketing #socialmediaagency #analytics #content #contentmarketingstrategy #guildford #contentagency #google #facebookads #googleads #instagramads #digitalmarketingconsultant #digitalagency #digitalmarketingagency

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A very Merry Christmas from all at Digital Clarity #merrychristmas #seasonsgreet
A very Merry Christmas from all at Digital Clarity #merrychristmas #seasonsgreetings

Posted 3 weeks ago.

A very Merry Christmas from all at Digital Clarity #merrychristmas #seasonsgreetings

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A good read. From hoteliers and horologists to tailors, interior designers and j
A good read. From hoteliers and horologists to tailors, interior designers and jewellers, all the denizens of the inaugural Spear’s Luxury Index have something in common. Each one has taken good living to another level
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#spears #spearsmagazine #luxury #hnwi #wealth #luxuryproperty #luxurymarketing #digitalclarity #digitalmarketing #propertymarketing #uhnwi #luxurydigital #luxurydigitalmanagement #goodread #goodreads #spearswm

Posted 4 weeks ago.

A good read. From hoteliers and horologists to tailors, interior designers and jewellers, all the denizens of the inaugural Spear’s Luxury Index have something in common. Each one has taken good living to another level . . . . #spears #spearsmagazine #luxury #hnwi #wealth #luxuryproperty #luxurymarketing #digitalclarity #digitalmarketing #propertymarketing #uhnwi #luxurydigital #luxurydigitalmanagement #goodread #goodreads #spearswm

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Mae West was a trailblazer for women. .
She was an American actress, singer, pla
Mae West was a trailblazer for women. .
She was an American actress, singer, playwright, screenwriter, comedian, and sex symbol whose entertainment career spanned seven decades. She lived life and once was enough
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#maewest #lifequotes #life #independentwoman #motivationalquotes #quotes #motivation #digitalclarity

Posted 4 weeks ago.

Mae West was a trailblazer for women. . She was an American actress, singer, playwright, screenwriter, comedian, and sex symbol whose entertainment career spanned seven decades. She lived life and once was enough . . . . #maewest #lifequotes #life #independentwoman #motivationalquotes #quotes #motivation #digitalclarity

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A big thank you to PJS Networks for our lovely present this morning 🙏🏻
A big thank you to PJS Networks for our lovely present this morning 🙏🏻 🎄 ⛄️

Posted 1 month ago.

A big thank you to PJS Networks for our lovely present this morning 🙏🏻 🎄 ⛄️

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Wonderful meeting earlier - 90 Long Acre #coventgarden #longacre
Wonderful meeting earlier - 90 Long Acre #coventgarden #longacre

Posted 1 month ago.

Wonderful meeting earlier - 90 Long Acre #coventgarden #longacre

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Herodotus, the ancient Greek historian was widely considered to have been the fi
Herodotus, the ancient Greek historian was widely considered to have been the first writer to have treated historical subjects using a method of systematic investigation
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This wise old sage who documented his era, knew the value of waiting and patience and said one of the best quotes when writing the now infamous ‘The Histories’
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Very few things happen at the right time, and the rest do not happen at all. The conscientious historian will correct these defects
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#herodotus #ancientgreece #thehistories #history #ancientgreeks #greeks #greece #patience #stoicism #stoic #motivationalquotes #motivation #digitalclarity

Posted 1 month ago.

Herodotus, the ancient Greek historian was widely considered to have been the first writer to have treated historical subjects using a method of systematic investigation . This wise old sage who documented his era, knew the value of waiting and patience and said one of the best quotes when writing the now infamous ‘The Histories’ . Very few things happen at the right time, and the rest do not happen at all. The conscientious historian will correct these defects . . . . #herodotus #ancientgreece #thehistories #history #ancientgreeks #greeks #greece #patience #stoicism #stoic #motivationalquotes #motivation #digitalclarity

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A wonderful morning at the Surrey HR Forum at the amazing @wwf_uk #surreyhrforum
A wonderful morning at the Surrey HR Forum at the amazing @wwf_uk #surreyhrforum #hr #trc

Posted 1 month ago.

A wonderful morning at the Surrey HR Forum at the amazing @wwf_uk #surreyhrforum #hr #trc

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