Darren Parsons

Darren is a member of Digital Clarity’s account management team. He has a wide interest and vast experience in sport sponsorship and marketing having worked in the industry for 9 years. Darren keeps up to date with market trends and enjoys facilitating the strategies companies use to digitally enhance their profile and visibility via various platforms.

Embracing The Digital Cyclist

Changing Cycling Landscape Cycling has seen a dramatic increase in popularity in the UK since the London Olympics and the success of Bradley Wiggins and Chris Froome in Le Tour de France, not to mention Lizzie Armitsead and Laura Trott.

Can Facebook Sports Stadium compete with Twitter and Fancred?

Last week Facebook launched their Sports Stadium platform which claims to harness its 650 million sports fans to create the world’s largest stadium.

2016’s Digital Marketing Must Do’s

As 2015 bids us farewell and we come kicking and screaming into 2016, the need to address the ever savvy consumer and business buyer is top of mind for most business development and marketing professionals.

How millennials interact with online gaming – esports

People have long craved an escape from the monotony of the world and used the fantasy of gaming to satisfy this urge.

Google Dynamic Callout Extensions

Google have recently introduced dynamic callout extensions to eligible adverts created in Google AdWords. The intention of these automated callouts is to draw an individual’s attention to additional useful details about your company, products or services at the first opportunity, via a google search.

Rugby World Cup 2015 Digital Engagement

The Rugby World Cup 2015 kicked off 10 days ago and has already thrown up some very entertaining moments, most notably Japan upsetting all the odds and defeating one of the tournament favourites South Africa in spectacular fashion.
Creative juices flowing as we work on new projects...🍷
Creative juices flowing as we work on new projects...🍷

Posted 1 week ago.

Creative juices flowing as we work on new projects...🍷

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A wonderful morning at the Surrey HR Forum at the amazing @wwf_uk #surreyhrforum
A wonderful morning at the Surrey HR Forum at the amazing @wwf_uk #surreyhrforum #hr #trc

Posted 2 weeks ago.

A wonderful morning at the Surrey HR Forum at the amazing @wwf_uk #surreyhrforum #hr #trc

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And the lights are...on🎄 .
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#guildford #guildfordsurrey #guildfordtown
And the lights are...on🎄 .
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#guildford #guildfordsurrey #guildfordtowncentre #guildfordlights #christmaslights #experienceguildford #guildfordhighstreet #highstreet #guildfordphotographer #igsurrey

Posted 2 weeks ago.

And the lights are...on🎄 . . . . . #guildford #guildfordsurrey #guildfordtowncentre #guildfordlights #christmaslights #experienceguildford #guildfordhighstreet #highstreet #guildfordphotographer #igsurrey

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Sometimes, planning a strategy for a client, can take an extraordinary amount of
Sometimes, planning a strategy for a client, can take an extraordinary amount of time. You can’t keep today’s hour for tomorrow – we all know that, but still tend to procrastinate. Benjamin Franklin warns that time is a scarce resource, and if it’s wasted, it cannot be recovered later. This is why mindful planning and work on productivity are so important.... #time #planning #strategicplanning #strategy #marketingstrategy #marketingstrategies #warandpeace #leotolstoy #digitalclarity #ppc #seo #socialmediamarketing #analytics #digitalmarketing #digitalagency

Posted 2 weeks ago.

Sometimes, planning a strategy for a client, can take an extraordinary amount of time. You can’t keep today’s hour for tomorrow – we all know that, but still tend to procrastinate. Benjamin Franklin warns that time is a scarce resource, and if it’s wasted, it cannot be recovered later. This is why mindful planning and work on productivity are so important.... #time #planning #strategicplanning #strategy #marketingstrategy #marketingstrategies #warandpeace #leotolstoy #digitalclarity #ppc #seo #socialmediamarketing #analytics #digitalmarketing #digitalagency

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Fantastic event hosted by Britannic Technologies at Mercedes Benz World Surrey #
Fantastic event hosted by Britannic Technologies at Mercedes Benz World Surrey #unifiedcommunications #ai #digitaltransformation #digitalclarity #btlcs19 #britannictechnolgies

Posted 3 weeks ago.

Fantastic event hosted by Britannic Technologies at Mercedes Benz World Surrey #unifiedcommunications #ai #digitaltransformation #digitalclarity #btlcs19 #britannictechnolgies

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Excited about attending our client Britannic Technologies Convergence Summit 201
Excited about attending our client Britannic Technologies Convergence Summit 2019 focussing on Workplace Modernisation at Mercedes-Benz World, Surrey
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So what’s it all about? .
We know technology should underpin, not dictate
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The digital transformation hype is everywhere and it’s too easy to get caught up
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Workplace Modernisation is a business movement that is against implementing technology for the sake of it
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This year’s Convergence Summit will explore the reasons you commenced your digital transformation journey in the first place
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#britannictechnolgies #btlcs #btlcs19 #mercedesbenzworld #digitalclarity #ai #digitaltransformation #digitaltransformationsummit #guildford #weybridge #surrey #convergencesummit #workplacemodernization #code #technology

Posted 3 weeks ago.

Excited about attending our client Britannic Technologies Convergence Summit 2019 focussing on Workplace Modernisation at Mercedes-Benz World, Surrey . So what’s it all about? . We know technology should underpin, not dictate . The digital transformation hype is everywhere and it’s too easy to get caught up . Workplace Modernisation is a business movement that is against implementing technology for the sake of it . This year’s Convergence Summit will explore the reasons you commenced your digital transformation journey in the first place . . . . #britannictechnolgies #btlcs #btlcs19 #mercedesbenzworld #digitalclarity #ai #digitaltransformation #digitaltransformationsummit #guildford #weybridge #surrey #convergencesummit #workplacemodernization #code #technology

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Moved by the opening of what was then called the Great War, Laurence Binyon penn
Moved by the opening of what was then called the Great War, Laurence Binyon penned

Posted 3 weeks ago.

Moved by the opening of what was then called the Great War, Laurence Binyon penned "For the Fallen" incorporating “Ode of Remembrance” which is read and recited all over the world for those that gave up their lives in the First World War . . . . #remembranceday #forthefallen #lestweforget #guildford #guildfordsurrey #lestweforget🌹 #britishlegion #poppy #digitalclarity #helpforheroes

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We are all enjoying the bold new ad by @theofficialselfridges .
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#selfridge
We are all enjoying the bold new ad by @theofficialselfridges .
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#selfridges #westend #christmasad #oxfordstreet #advertising #urban #bold #modern #christmas

Posted 4 weeks ago.

We are all enjoying the bold new ad by @theofficialselfridges . . . . #selfridges #westend #christmasad #oxfordstreet #advertising #urban #bold #modern #christmas

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