Alice Stapleton

Alice works in the Search and Social Media team at Digital Clarity, strategising how brands can amplify reach and achieve their business goals.

Alice graduated from The University of Nottingham with a first class degree in English. Alice has experience with digital marketing agencies in the East Midlands, where she discovered how beneficial digital marketing can be to businesses of all sizes. Aliceโ€™s love and interest for digital has only grown and she is always eager to learn more about the ever-evolving digital marketing industry.

Why You Should be Using TikTok in Your Content Marketing Strategy

If you want to target an active audience who are eager to engage, TikTok should be an essential part of your content marketing strategy.

The Growth of Voice Search and Pay Per Click (PPC)

Smart speakers that use voice assistants such as Google Home, Alexa and Cortana are estimated to be used by 1 in 5 households in the UK.