The fight is getting interesting. Just when we started to right off Bing due to many reasons, things start to change.
Has anyone noticed how Bing is pushing hard on TV advertising? How could you miss it! Back to back decision engine adverts filling…
The announcement this morning that Yahoo! & Microsoft have finally tied the knot and will provide advertisers with a combined search offering has been a long time coming. The dominant partner in the relationship – Microsoft, has been try…
With the launch of Microsoft’s new ‘decision engine’ Bing, everyone is talking about the intelligent way in which it delivers results by interpreting what you’re searching for as well as the potential impact this will have on Google 
This is the first part of a three part series looking back at the History of Search, how it’s changed and the differences between the main search engines today. Whether you’re a student, working in the Search industry or just want to learn ho…
Sadly, a sign of the times and no great surprise when Hitwise UK Media Round-up reported last week that UK internet searches for ‘redundancy’ have increased 83% since August.
The news and media category and online video category have both ex…
Google’s recent changes to ‘Quality’ score and Minimum bids again raise questions?
It was only a few months ago that Google removed the restriction of bidding on brand term keywords. This created huge controversy and prompted the reacti…
Digital Clarity has now created a new blog that will give immediate access to the latest news breaking in the digital marketing arena. Furthermore, it will offer, help, opinion and views on how certain changes will affect the online marketing la…
