The fight is getting interesting. Just when we started to right off Bing due to many reasons, things start to change.
Has anyone noticed how Bing is pushing hard on TV advertising? How could you miss it! Back to back decision engine adverts filling…
YouTube celebrated its 5th Birthday on May 16th. It seems like yesterday that Google acquired the upstart back in 2006 when it was only a year old.
So, 5 years on and where are we today? In a wonderful piece in the Daily Telegraph, which interviewed C…
Achieving and maintaining a good quality score (QS) in Google AdWords is integral to your success in Paid Search. Increasing your Quality score will not only reduce your cost per click on keywords, but will also improve your return on investment…
It has transpired recently that Google, through its Chrome browser, has been piggy backing off Microsoft’s IE platform for market share in the ongoing battle of the browsers.
Though these companies make no money from browsers, they are the es…
Invented by Norman Woodland and Bernard Silver, the first patent for the bar code was submitted, today in 1957.
According to the Washington Post, the barcode on the Google homepage is Code 128 encoded, which is a standard way of encoding ASCII cha…
After years of building a business by possibly the best method possible – word of mouth, the ubiquitous search giant Google has decided to appoint its first marketing director for UK & Ireland.
As the company from Mountain View looks to sta…
Google is 11 years old today. The Google mark on the home page has been cleverly tweaked to ad another letter ‘l’ and make it look like two number ones – eleven!
So what does the future hold for this pre-teen of a search engine and it faces stiff c…
Interesting stats came out today regarding the still freshly painted Bing; Microsoft’s much lauded search engine.
According to ComScore, at the end of July Bing accounted for 8.9% of US search market share, up from 8.4% the previous month. Pr…
Browsing through the excellent Google Maps Blog yesterday, I was surprised to see a few new features that are looking to be rolled out. Surprised, not by the fact that they are new and exciting but more that they’re such simple but great and i…
Google has posted an excellent article on landing page design on its AdWord Blog.
As the landing page is the first page a visitor or potential customer sees – it is the potent point of engagement and will determine what happens next
As the blog poi…
