I’ve just started to play around with some of the more advanced functionality of Google Spreadsheets to import data from other services such as Adwords and Analytics and one of the experiments left me with a little tool that will pull in the traffic a keyword has received each month for the previous 12. I’mRead the Rest…
On Tuesday October 18th, Google announced on their official blog that over the next few weeks visitors to Google.com who are signed in to their Google account will be redirected to a secure version of the search engine (SSL Search) as found here: https://www.google.com Amy Chang from the Google Analytics blog said: “As search becomesRead the Rest…
Some of the questions often asked by clients and prospects when we propose Search Engine Optimisation or Pay Per Click services are, how do I get to the top of the listings, how long will it take and what results will I get from it? Each question is extremely difficult for an agency to respondRead the Rest…
SES Conference and Exhibition – 22nd February 2011 7.45am I arrived at the Queen Elizabeth II Conference Centre in Westminster, a new venue for the Search Engine Strategies Conference and Exhibition. After a well deserved coffee and biscuit I headed to the 4th floor for the Search and Social Media breakfast workshop presented by BradRead the Rest…
An article about the impact of Google Instant and the need for marketers to address their search activity. Published in iMedia Connection today. Read it here: http://bit.ly/digitalc
In this post I wanted to cover five of many essential tips that anyone undergoing an SEO campaign should keep in mind. So without further ado, here we go: Become accustom to using your analytics software to identify your websites strengths and weaknesses.The data provided by your analytics software will allow you to track howRead the Rest…
As a small to medium business owner you may be fairly new to online marketing, or just unaware of why SEO is so highly valued for those in the know. That’s completely understandable as many SEOs can be reluctant or unable to explain it in a way that makes sense, and more often than notRead the Rest…
In this post I want to discuss Optimising Meta Tags and how finding a balance between appealing to the search engines and appealing to the user is not just easy, but potentially very rewarding. This is something I have personally tested with clients over several months and if done correctly can have some really positiveRead the Rest…
An article from WebProNews sent around the office this morning sparked an interesting discussion regarding Google’s Experiment in personalized search. The author, Doug Caverly quite rightly points out that at the moment personalized search is limited to logged in users but it’s not expected to stay that way for long. In an interview with WebProNewsRead the Rest…
When putting together an SEO proposal for a client recently It became apparent that many companies are still operating with outdated websites that were built with no consideration for the purpose of a business website: to drive sales and grow the brand. It’s quite understandable that a business that is not online orientated will lackRead the Rest…
